Mixed Methods is a podcast that discusses all things user experience research. Created by Aryel Cianflone, it explores the why's and how's of the UX world and features interviews from industry leaders.
In this episode, our very own Sarah Garcia sat down with Aryel at the CHI Conference to discuss the widely debated topic of ethnography in UX research. This type of ethnography, even in the academic world, is undergoing a transition as it becomes more and more difficult for men and women to dedicate themselves for such long periods of time to this type of study. Ethnography can be invaluable to researchers when trying to understand the way defferent groups think, feel and behave.
Check out this episode of the Mixed Methods Podcast!
Ethnography: A 21st Century Interpretation